Maths Brand

Brief: An A5, 12-page brand book is required. Your brand book must effectively demonstrate and represent your brand’s character and identity, with a strong emphasis on tone of voice. It should include: Brand Values: Clearly defined principles that guide your brand's mission and vision. Wordmark and/or Symbol: A distinctive logo or symbol that visually represents your brand. Secondary Typeface: An additional font that complements your primary typeface. Colour Palette: A cohesive set of colours that reflect your brand’s personality and are used consistently across all materials. Once you have established your brand, you will also create a working prototype app for it. Details for this part of the project will be provided in a separate brief.